Of luxury brands should be regarded
Also, another brand changes the structure of a group is structured. At present, true religion kids foreign brands have started to form a luxury brand group, the most representative of the luxury goods group to the number of France's LVMH, LVMH Group, already have around 60 luxury brands, and only there, we are more familiar with the Louis Vuitton, Gucci, Celine, Fendi, Kenzo, Givenchy, Christian Dior, Emilio Pucci, Donna Karan, Loewe, etc. series, although some brands are owned by Holdings as part of Gucci, but still doing my part of the world's largest luxury goods group. These trends in the structure of multi-brand, because too high a premium product capacity in the face of recession or when the social impact of the often debilitating, and the composition of multi-brand Group's ability to resist the risk of a very strong, there is another The reason is that the monopoly. About the future of this industry there will be several types of groups competing against each other, a single brand is very weak forces, to be gradually acquired a large group or holding. The structure of the Group for the multi-brand strategy and there is a practical significance to the coincidence of the world watches the Group also showed this trend, and now the Swiss luxury watch sales have been three of the four-fifths of the control group, we know luxury watch brand is the only member of the three groups, and this trend will further focus on the structure.
Of luxury brands should be regarded as the most destructive economic depression and recession, especially after the economic crisis in Southeast Asia and 911 in the world after the economic downturn, the necessities of life is essential, but should be considered a luxury. For example, in recent years has been the most respected luxury goods maker Gucci the first three months of this year's profits and losses the same period last year compared to 42 on other days of several major brands are not better than, PARADA because not postponed at the request of market sales, we can see the grim situation facing.
But in the Depression and luxury consumer goods will continue to be consumers, then the customer is the core of their customers. This time the core of their customer support in sales, then the other where the true religion kids consumers, who can remain the case? This is because some consumers began to look more closely at the evaluation and adjustment of his decision to purchase products, and in the Depression in every aspect of product quality, price, quantity, consumers should be careful consideration and are not so desperate, and in this sales began to decline during the transfer of customer base, some people began to leave the market, because that's when he integrated the brand awareness has been no match for the influence of prices, but some other value.
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